Time For A Comeback (I’m renewed, refreshed, and ready to blog)

September 1, 2008 by Jonathan · 1 Comment 

It’s been way too long since I last posted to my here. For that, I apollogize. It seems (and I plan to analyze this a little more later this week) that the more I and micro-, the more my full suffers. I’ve effectually decided to put my site and on hold, because of the immense value I get out of .

We live in such a crazy world don’t we!? My lack of on my -proper isn’t for lack of topics and interest, live has just been crazy after moving to a new state, taking on a new (which I ) and all of the associated things needing my attention.

In the time since I last blogged, a lot has changed in and social . I’m here to help guide you through that. Come back soon, to read what I have to say and be sure to subscribe to the RSS feed, or Feedburner Emails there in the sidebar of the .

PS: I recorded a little welcome back today with my Flip camera.



How To Get Hired Using Social Media

June 22, 2008 by Jonathan · Leave a Comment 

I was lucky enough to know and be on the bleeding edge of social-networking when it began several years ago. I also spent a lot of time cultivating and contributing to my online identity and making connections with people online. The good is that you don’t have to be an early adopter, or an wiz to get hired using social .

Looking for a isn’t easy, and it can be very frustrating. Social can help, but it’s not a replacement for old fashioned calls, emails, and letters. When I graduated from the School of I had multiple offers, and the best of those offers were ones that I came across or was a candidate for because of social .

For some time, I had been Twittering, Facebooking, and . I spent money to make sure my looked good. I spent hours finding interesting people on . I stayed up late when I should have been doing other things honing in my online portfolio. And you know what? It all paid off. 

One offer came from a person who followed me on for two months and noticed that I was talking with increased frequency about finding a . A couple calls and emails later, I was interviewing and had an offer before I got home from visiting.

The other offer from social- crossed platforms, I knew the person who knew about a , but we follow each other on , and are friends. Again, my talking about finding a was seen by this person and I got a about openings where she worked. It just so happened that this was a perfect fit, I got the offer, and took it.

In two paragraphs I just explained how I got a using social , but that’s not incredibly useful is it? To help with that, here are my and suggestions on finding a using social-.

  1. Put your portfolio and online. This is more important than you realize. You’ve just in an instant opened up your and portfolio of work to the millions of people online. Now you just need to help people find it.
  2. Sign up for and find some people with similar interests to tweet back and forth with. You’ll quickly understand by looking at some of the so called Twitterati how useful and powerful this service is. After you sign up for an account “follow” @chrisbrogan, @guykawasaki, and @scobleizer the three of them have thousands of followers already and actively tweet throughout the day and night. A lot can be learned by example.
  3. Start a . This is a GREAT way to show off your and . This doesn’t have to be complex, start it off on Blogger or .com if you want (although I would highly suggest putting wherever you portfolio and is). Write one or twice a week at first about what you’re working on, what you’re thinking about (that relates to your ambitions), and  your goals. Some of the best related feedback I got was on my by people emailing and commenting when I wrote a post about “My Ideal ”.
  4. Drive traffic to your online portfolio and . Do this by putting on your page, in your profile, putting it in big type at the top of your paper , and by having it on ALL correspondence online and off. You never know where emails or resumes may get forwarded, and if your online portfolio is linked right there for easy access it makes a world of difference.
  5. Make It Personal. This is your hunt, and it’s not going to be easy, but by taking advantage of the basics of social- your hunt can expand beyond the traditional into the extraordinary. Social doesn’t work unless you’re human and make it personal. Being professional and sharing ideas is going to increase your , but not including personal moments will exclude you from the conversation.
This post is part of Jonathan Coffman’s Lessons In Social Media Series.

links for 2008-04-26

April 26, 2008 by Jonathan · 1 Comment 

A Personal Update

April 19, 2008 by Jonathan · 1 Comment 

Today’s post has two different themes, 1) a change in format and 2) my search.

I wanted to start out by saying that I’ve changed the way things work on here a little. After getting several emails, I re-evaluated having my Twitter updates archive to my . I’ve decided that there isn’t very much value derived from having those posts reposted here.

This blog and my Tweets fill very different needs and have very different value. I have decided that while having a searchable archive of my Tweets here was nice for me, it really wasn’t providing very much value to you, my valued readers. I’ve disabled the cross-posting of Tweets on this until a better solution crops up.

In the meantime, be sure to Follow me on . About two weeks ago I hit 300 followers on and am now proud to be followed by nearly 350 people. Thank you so much for your and I hope that you enjoy the insight and that I share with the .

On another personal note, you may have noticed that my has been inconsistent as of late. This is a short-term situation and I hope to normal daily posting very soon. As you know, I’ve been actively seeking full-time employment, and looking is nearly a full-time . Normally I would be writing daily and scheduling posts a day or two ahead of schedule about ideas, thoughts, and happening. However, I don’t want to jeopardize any of the opportunities coming down the pipe.

I’ve already had to make some tough decisions, and there will be no shortage of more difficult decisions for at least the next several weeks. As I make those decisions and finalize plans, I will post some information from the numerous I’ve been having with wonderful people across the country on the of information and distribution (formerly known as the ).

If you haven’t already, I’d like to invite you to subscribe to my via by using the form in the right-side column or by adding my RSS feed to your feed reader.

Jonathan’s Twitter Updates for 2008-04-08

April 8, 2008 by Jonathan · Leave a Comment 

  • Wishing I were . #
  • mmmm App Engine, I guess I have to learn Python now #
  • Good Morning Twitterville, it’s rainy outside, but is alive so that’s exciting! #
  • @Chaitanya I prefer to be my own filter, that’s what I’m a / semantic web in general fan. Makes it easy to filter your own . #
  • @vergil66 I have the Keurig machine and it, do you like your Senseo? #
  • It pains me that KU won last night, ugh #
  • @mightykenny I thought that tasting was at noon? #
  • @vergil66 I didn’t watch the game last night, but figured I ought to know today when I go in to work. #
  • Alright, I’m headed to work Twitterati, ping ya later #
  • @mcompton Usability research is a LOT of fun isn’t it? #
  • I think it’s very funny that Comcast has the leaderboard ad on http://www.techcrunch.com this morning after this past weekend’s debacle #
  • Seriously? People actually advocating that VHS gives you a superior personal brand over DVD/online? http://tinyurl.com/5nsc8k #
  • Reading about Burlington, Vermont. Any of you in Twitterville know anything about it? #
  • I’ll update my App Engine thoughts a little later this afternoon on my , so stay with me! #
  • Just off the with Brad Robertson of the Burlington Free Press, had a great conversation. #
  • Now joining a webinar on online sponsored by Poytner #
  • Sorry for the spelling, Poynter #
  • This just in: "web audiences trust our more if they know about our personal ideas and commentaries" no kidding! ha! #
  • My day is winding down, until my NAB/RTNDA meeting tonight at 8 #

Are Podcasts Dead?

April 7, 2008 by Jonathan · Leave a Comment 

In case you didn’t know, I’ll be in Las Vegas Sunday-Wednesday for the NAB conference (National Association of Broadcasters). The Reynolds Institute at the School of is sponsoring my trip so that I can present Contributr to the masses. (Let’s hope Contributr is ready, more on that tomorrow!)

As I was looking through the available sessions trying to schedule myself into some I noticed a recurring theme, . Now I hate to rain on anybody’s parade but aren’t podcasts dead? Haven’t they been deemed not conversational enough?

I mean sure, we all are subscribed to a few in iTunes, but how often do you actually listen to one? Let alone actively look for more? I know I don’t. I’ve moved on, I’ve moved on to try to create and examine the semantic web. And podcasts just don’t fit into that very well. They may not be static in location but they are certainly static in . One you publish an episode to a it just sits there… and people listen to it… but what else? What’s the extra step? … Well I just can’t seem to find it.

So you might imagine my disappointment when I am going through the NAB sessions schedule and see multiple sessions on each day, and only 2 or 3 sessions on ‘’ total for the entire conference.

Is this where is? Is this what the folks think is hot? Haven’t they found Twitter, haven’t they found Facebook, haven’t they found that conversations are the latest and greatest things to hit the web?

Apparently not, and in my with Jen Reeves it seems that the ‘industry’ is doomed to be 5-years behind as she puts it. Here I am creating wikis, daily, coming up with user generated solutions, enhancing new- workflows, and creating around my own life and here is the Industry just now trying to figure out .

There’s disconnect somewhere. That disconnect is what is holding back and the in general, they’re not in touch with what consumers are using for.

As all of my recent posts do, I’ll link this one to my current -search. There are quite a few web editor and producer jobs out there. Frankly, they’re almost a dime a dozen, realize they need to staff “the web” so staff “the web” they do. But where is the innovation? Where is the commitment?

Part of the struggle I have faced in my search is that there’s plenty of work to be had out there, but very few newsrooms and very few people “get it”. It takes more than just repurposing from your printed or broadcast TV show onto the web anymore, that’s just not enough. People want to have , they want to change, edit, manipulate, share, and copy your precious . Are you willing to see what your public can do for you?

That’s the of . Don’t just talk to the public, let the public talk to you. If you “get it” , call, IM, or @jdcoffman me. I’m listening, are you?

Jonathan’s Twitter Updates for 2008-04-01

April 1, 2008 by Jonathan · Leave a Comment 

  • Made it back to Columbia, now comes the hard part, unpacking! #
  • @chrisbrogan you seem like an ideal candidate for actually #
  • @xphilter welcome to the club! #
  • @lavosby I encourage SL to further adopt posts as a great way to enhance the ‘’ surrounding your services. #
  • @kambei, the real magic is when you hand a youngster an iPhone and they ‘know’ how to use it - it’s that user friendly! - #
  • Wow, Blockbuster has now spammed two of my accounts with "it’s been a while since you’ve rented, come back and try Total Access again" #
  • @csamuel what’s your first app going to be? I’m still waiting for my invite #
  • @mightykenny I currently have Netflix and it! #
  • @mightykenny I hadn’t realized they did that with the high def , I’ll have to investigate (although I’m not HD yet) #
  • I just successfully upgraded my to 2.5 - It was mostly painless, took about 15 minutes total #
  • Good late morning twitterville, whole slew of errands scheduled today #
  • Reading up on the April 1 jokes by today #
  • @jackieKazil I’m reading coverage of this year’s Jokes on TC: Build Your Very Own Airplane <http://tinyurl.com/2pkb4y> #
  • ha! Calendar "I’m feeling lucky" button got me a date with Paris Hilton tonight… #
  • @Scobleizer as does Kansas City International Airport, Free WiFi rocks! #
  • @acafourek you mean there is sun in ? or just ‘natural light’ :-) #
  • Took care of my academic duties by getting a cap and gown for graduation today, only a few weeks late #
  • I’m in a class that just had an ambush award of $10k for the professor by top officials #
  • It’s a great day when people who their jobs and provide such a great public service are thanked in a public way :-) #
  • @chrisbrogan, I have to disagree, I to get rid of landlines altogether. I haven’t had one for 3.5 years now and won’t look back #
  • Just back from going to the grocery store with a friend, I’ve some I need to do tonight! #
  • @cimota @chockenberry sure there is, hit the "shift" key twice and it illuminates blue, caps lock #

Journalists and Blogging

March 17, 2008 by Jonathan · Leave a Comment 

Journalists who learn to blog help their online sites grow beyond repuporsed print news | Howard Owens: “”

is only as good as you make it”
This statement couldn’t me more true, today when I find a truly engaging and interesting story you know what format it’s in? a . A with personal insight and .

The reporters of the world all have of what they’re covering but they don’t share that with the readers in a or broadcast form, with blogs they should be able to tell us the ‘truth’ of the matters related to the story, not just what their sources say is the truth. Share the !

This isn’t to say that filters and editing is bad, just that transparency is a very positive thing, especially since the web has democratized and freed information storage and retrieval.

“It isn’t the of your cranky old city editor or your sainted j-school prof. Neither of those old farts would approve of in any form, even though is now part of the legitimate mix.”

I quote this only because I have first hand of the way is now being taught. And granted my experiences may not reflect that of the other students who aren’t as knowledgeable about the world surrounding the , but nonetheless…

I know of several professors who embrace blogs (and themselves), and many of the current classes at the School of require students to on a weekly basis, however what is often required is a reflection post on the work they did this week.

This could be taken as great practice for the young journalist, or a way to show how important it is to control what you say and how you say it. There are plenty of ‘cranky old city editors’ around in the real world, and in the Jschool world, and those are the people I think we really need to be careful about. They are the ones who wouldn’t trust a , wouldn’t trust a person’s opinions, and think grammar is the end-all be-all of “good ”.

That just isn’t the case anymore. Period.

is where journalists need to be writing and peddling their wares. The traditional is old , and so is the traditional web site.

doesn’t have to free, but it does have to open and accessible.

links for 2008-03-16

March 16, 2008 by Jonathan · Leave a Comment 

100+ Useful Web Resources for Small Business and Non Profits | BlogWell

March 5, 2008 by Jonathan · 2 Comments 

100+ Useful Web Resources for Small Business and Non Profits | BlogWell: “to”

(Via Blog Well.)

I just can’t compete with that site, they’ve compiled an EXCELLENT list of resources and other sites that can help your personally or professionally understand and take advantage of the web.

It’s geared toward small businesses, but I can’t find anything on there that wouldn’t apply to enterprise web operations as well. We all have a need for growth and development online and -well has some very helpful advice.

I haven’t read each of the 100 sites linked to from that post yet, but I am making my way through it and haven’t found a dud yet!

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