Learn To ‘Social Media’

June 22, 2008 by Jonathan · Leave a Comment 

Since I work in social- I see it everyday, some people get it, and some people don’t. Building social- isn’t a one-time thing. It takes time to find , to build reputation, and learn the best ways to share your with the world.

Here’s the thing, social isn’t going anywhere. It’s here to stay. Now it may not always be in the same form that it is right now but it’ll be here.

As one of my final projects at the Missouri School of Journalism in the Convergence Journalism department I wrote up some tip sheets on , and some of the basics of social-. Take a look at the Lessons In Social Media series and let me know what other topics you think people who are just beginning to “get it” need to know!

Here are the posts I have up right now:

Jonathan’s Twitter Updates for 2008-04-10

April 10, 2008 by Jonathan · Leave a Comment 

  • Looking over some NAB materials and hounding on my development team to get Contributr back online in time for the conference season #
  • Trying to figure out what the heck my Contributr developers have been doing for the last several weeks, not being micromanaged, nor working. #
  • Wow that last Tweet was a Twoosh! (The sentence was 140 characters by complete accident) #
  • @rosshill Nice find! reTweeting: Restaurant that uses Tumbler as their web site: http://blackbirdbuvette.com/ #
  • @rosshill I like all of the interface changes I’ve found so far today, let’s hope it doesn’t get ‘cluttered’ #
  • Why didn’t anyone tell me released today? I must be out of the loop this week. #
  • It’s not as exciting as you might think but here’s a -cloud generated from my Tweets http://tinyurl.com/6o63pw #
  • @coreygreenberg You’re using AMP? I don’t run into people who have tried, much less use Player. #
  • @CreativeSage Are you campaigning against RickRolling? ;-) #
  • @efortiz Yeah, it’s a decent enough app, I talked to some of the original devs from AMP last year and it’s "heart" isn’t in the right place. #
  • @CreativeSage oic, I haven’t watched the episode yet, it’s on the list though. #
  • Retweeting: ijustine: Wanting to hit all the btchr’s complaining about : http://tinyurl.com/6xbelc #
  • @acafourek what hardware do you have again? I don’t think my old PowerBook could handle all that #
  • @acafourek that’s a nice setup, I’m looking at MBP’s pretty seriously right now, I get this thing maxed out all the time #
  • @britter @chrisbrogan I’m going to have to have my Tivo it or something for next time I visit them. I keep hearing good things a … #
  • @gerik do you your Flip ? I got one a couple weeks ago, but NAB next week will be my first big test of it #
  • I got my new cards in today-they match my online branding, Convergence and New Specialist, including my @ #
  • Good morning Twitterville, it’s raining really hard this morning #
  • @thewebcoach, have direct campaigns for sites been effective for you? #
  • @conniereece I’m still making up my on Everyone being w/ other tabs but I think it’s more Usable now, I see myself clicking on it more. #
  • Contributr.net is back online, sans our beautiful new , the is done, the coding for it is not #
  • Anyone out there who follows me or not from Vermont? @ or DM me please! #
  • @awest FlipVideo has a lot of amazing potential to be used lots of ways, it one of my favorite gadgets right now. #
  • @digitalmlewis The people behind Kickapps are very good people, I’ve met with them, and it’s a great product #
  • I’m meeting with the incubator interested in Contributr here in a couple hours, wish me luck! #
  • @misslacey123 ugh? #
  • @singlegalDC Thanks! Been a while since we’ve talked, everything going well? #
  • @leeodden Congrats on 1,000 after 1,400. That’s a much higher conversion rate than I have with my 316/3370 ratio. UR a good value! :-) #
  • Headed home from my meeting with the people, I’ve got some "next steps" to get started on, first thing, my patents and ownership … #

Convergence of the Future

March 19, 2008 by Jonathan · Leave a Comment 

makers keep talking about backpack journalists and having reporters be good at everything. Now we all know that’s just not possible, but it hasn’t stopped the visionaries from proclaiming convergence the of .

Convergence of the is already happening of course, and convergence is the . No longer is a station just a station. Or a station, just a station. I’ve been interviewing with trying to find a full-time gig after graduation and I recently met with a editor from a small-market.

He said something to the effect that “I’m not just running a , I’m also a TV station, station, podcaster, blogger, information resource, and that’s on top of the seven printed products my produces”. This is what convergence is, its one taking on and challenging the other forms.

Back in the early days of my School experience they taught about how the wasn’t the end-all of , much to the contrary each individual had its own benefits. Well, yes that’s true in part, each form of (broadcast, , online, social, etc) does have distinct advantages and disadvantages, but that’s the great thing about the , it allows each of those to succeed and distribute their product in an open-market of consumers and viewers.

The brings all of those competing old- technologies and pardon the cliche, it creates synergies between them. No longer is a just a , but instead its a station, tv station, web site, and a in and of itself.

This is the Real of convergence , a combined product that reaches all people equally and in multiple formats. We’re already doing this in many cases but makers haven’t taken it far enough yet.

Convergence to me is all about taking advantage of the things that make a particular medium what it is. is immensely visual for instance, but a 30 minute newscast can’t begin to touch the detail a 1,500 word article in a major can. The power of the changes all that.

The power of the creates an open marketplace of ideas from which consumers can ingest and even create their own and information resources. One of the goals for my Contributr project is just that, make the communication between the public and a easy for both parties so that both are more likely to interact and create even better for the communities (and the world) that they serve.

If you’re interested in hearing more of my ideas on the of and the things that can be right now, subscribe to my RSS feed right here and always get the latest posts.

As always, comments are always open on this (although the first time you post I may have to approve it to make sure you’re not a robot) so join the conversation!

links for 2008-03-01

March 1, 2008 by Jonathan · Leave a Comment 

Pie In The Sky - Comparing Current Offerings

February 21, 2008 by Jonathan · Leave a Comment 

Comparing Current Offerings

Amazon:

  • Very Inexpensive (+1)
  • Very powerful (+1)
  • Recently had its first major downtime event (-1)
  • Very flexible in terms of OS, applications, etc (+1)
  • storage service provides a good platform for archive storage (+1)
  • Bring your own Machine Image is a good thing, use what you’re familiar with (+1)
  • You cannot upload and download files using /SFTP as with standard web hosts (-1)
  • You’re probably going to need an outside management firm unless you’ve got a very smart admin on staff already. (-1)

    Score: B, the biggest loss here is the usability factor, it’s not usable for your everyday needs. If there were a control-panel and management provided by this would be an A.

Mosso’s Hosting Cloud:

  • Higher starting price point (-1)
  • Very fair overage fees (+1)
  • Multiple smallish downtime incidents have been reported (-1)
  • Being a , they’ve got heart (+1)
  • Usability is high with their easy to use control panel (+1)
  • They haven’t been able to truly solve RoR scaleability (null)
  • Reseller friendly, if you have an account you can sublease your resources to friends and clients very easily, including billing (+1)

    Score: A-, Mosso has gotten closer than anyone else to being what I would consider a true provider. The get bonus point for being usable and for being around more than a year or two. I hope they can implement a plan with a lower starting price point, and someone has to figure out RoR, hopefully it’ll be these guys.

MediaTemple:

  • Low starting price point (+1)
  • High overage fees (-1)
  • Recent significant downtime, both scheduled and unscheduled (-1)
  • Container and usage is effective, and usually efficient (+1)
  • (cs) Cluster Server is in the works that promises to ‘fix’ many of the with the current (gs) Grid Server (+1).

    Score: B, MediaTemple is attacking the lower end of the clustered server hosting arena and are doing a good of it too. Much of their early success is attributed to being featured on the popular TechCrunch site right after . MediaTemple is where my own sites are currently hosted and I’m very happy with them.

Others:

There are other cloud and utility computing providers out there, see Monday’s post for more information but I do not have direct or experience with them like I do the above providers. I encourage you to take a look at the others in the field, which are mostly on the enterprise (higher) level than any of my current projects.


Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

Pie In The Sky - Where Mosso Has it Right and Wrong

February 20, 2008 by Jonathan · Leave a Comment 

Where ’s The Hosting Cloud Wins and Looses

’s The Hosting Cloud promises to offer all of the stability, uptime, and processing power of competing grid/cluster products without the management headache.

This is in distinct contrast to ’s services, they provide the machines and that’s about it. It’s up to the user to provide the OS, applications, , and management of the .

has it right, and if cloud and utility computing is going to catch on, it needs to appeal to the masses. Appealing to the masses at this point on the largely means usability. If it’s not highly usable to the target demographic you might as well wait to .

From what I’ve seen of the Hosting Cloud control panel, they’ve taken great care to make sure it’s easily used and implemented by anyone who’s used shared previously.

Some of the key of utility computing remain however and it’s a testament not just to how far we are from truly ubiquitous . Web platforms weren’t designed from the ground-up to be highly scaleable. Which is unfortunate, but changing.

One of the biggest I see in the near-term is Ruby and Rails, while it will scale gracefully (look at Twitter for instance), it took a lot of work and dedicated resources to make it do so.

has decided to continue using LightSpeed as the service to handle RoR on their cloud, which being a commercial product is largely proprietary and not the end all of solutions.

The only other area that I would have liked to have seen additional improvement is the higher cost of entry into ’s system. At $99 it stands toward top of list in terms of shared hosting, granted this is much better than any shared host you’ll find anywhere, but the fact still stands that at $99 you’ve got a whole new set of competitors than at MediaTemple’s $20 entry point.

For $99 in the hosting industry you can get a pretty powerful VPS, a very low-end dedicated server, or multiple shared hosting accounts. Of course the argument Mosso has is that for that $99 you’re in theory getting multiple (potentially dozens+) VPS style systems for your dollar.

Scaling up from that $99 is where is at an even greater advantage, their ‘overage’ charges are on the lower end of the line than other grid/cluster hosting platforms.

So while ’s Hosting Cloud is a big step in the right direction, there are numerous additional that need to be solved before my dream of utility/ really comes true.


Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

Pie In The Sky - Mosso’s Hosting Cloud Launches

February 19, 2008 by Jonathan · Leave a Comment 

A couple of weeks ago I blogged about what I thought “The Cloud” should look like, well my dream may just be coming true! A couple days after the post I was contacted by Mosso, which is the grid hosting component of RackSpace.

is releasing a new service that promises to have the stability and security of Amazon’s EC2 and S3 cloud service, with the ease of use and of a managed hosting environment.

I spoke with co-founder Jonathan Bryce last week about the possibilities and the plans and what follows is what he had to say.

Basically, has worked over the last few months to shore up issues and enhance the features available to their customers. The ‘Hosting Cloud’ as they are now calling it is the end-result of that work, with a new emphasis on billing for actual usage.

currently supports over 37,000 web applications on their cluster, so they’ve got some experience in enterprise scaling. Right now is dominated by ’s services, but what has done is take the power of the cloud and simplified its use, allowing customers to use standard tools and transports to build and update their web sites and applications.

One area that has taken a hit is their lack of control panel and controls in general, there are a couple companies who having created around providing management for / controls, but has wrapped up everything you need into a familiar looking dashboard control panel environment.

In just a few clicks, and in 5 minutes you can setup a new web application on their grid selecting from Windows/Linux, PHP, MySQL and other technologies. Your application is then created on the SAN and virtualized to several to begin with. It’s then ready to be virtualized onto additional on the fly as demand and load increases.

has always been setup with the reseller in , and their new on The Cloud doesn’t change that, customers are still allowed an unlimited number of applications and databases and 3rd party billing .

The pricing and marketing is where The Hosting Cloud really changes the , they’re keeping the current $99 per month hosting fee, but dropping the overage charges to much more reasonable levels.

For your $99 a month you get 3 million requests, in and out. If you go over that, there’s where the power of the cloud kicks in, addition requests are only 3 cents per thousand (a very reasonable amount).

In addition to processing power, SAN storage space and bandwidth are also included in the base fee with low overage fees (25 cents per GB over your allocation of bandwidth, and 50 cents per GB of SAN space).

I’ll be back tomorrow with more thoughts on ’s announcement and I’ll share some to other posts about the from the blogosphere.

Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

Pie In The Sky - Where We Are Now

February 18, 2008 by Jonathan · 1 Comment 

Where We Are Now

The pulse of the is in a constant flux and we in the new and social fields are no different. As the first post in my I thought I’d provide you with some and resources to get familiar with the latest advances and information having to do with .

While we can talk about , grid hosting, etc, the foundation of the is being threatened right now by what’s called Net Neutrality. Now I have my opinions and ideas about it, but I don’t feel confident enough in my own so I give you some to learn more. And you DO need to learn more about Net Neutrality

Of course the topic of the is /hosting. Here’s some quick to more information about cloud hosting:

Cloud or Utility computing is still in its infancy at this point but all signs lead to heavy adoption in the coming years. The behind stringing a bunch of together to share the load of processing billions of web pages at the same time keeps getting better, more reliable, and less expensive.

Perhaps the biggest success story of them all when it comes to cloud hosting is , they use tens (hundreds?) of thousands of web to serve up the most popular site on the web to people of every country.

While many would to hear offer such a service (and they may), we do have a few options right now. In fact, this site is hosted by MediaTemple on their (gs) GridService platform. It works quite well actually, my site is stored in a large Storage Area Network device and lots of have access to it at any given time. This allows my site to remain live and speedy in the event of a flood of readers coming all at once.

I’ll look at more of these services in the coming week but here are the major cloud/utility hosting providers right now:

  • Amazon EC2/S3 is perhaps the most widely known and popular, they have fully adopted the utility computing but face with availability, speed, and a general lack of usability by all but the most experienced web developers.
  • MediaTemple is the least expensive provider I’ve encountered and they provide a great grid hosting service.
  • 3Tera offers enterprise level application hosting across a grid of .
  • SoftLayer while not a ‘grid’ or ‘cloud’ hosting provider does offer many dedicated server options and load balancers so you could create your own Pie In the Sky. I’ve had with them in the past and they are my all-time favorite hosting company.
  • ServePath offers grids of although I have no experience with them.
  • Concentric also offers load balanced clustered for

Stay tuned throughout the week for my series Pie In The Sky - and the of !


Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

Pie In the Sky - A Blog Series Examining the Future of Web Hosting

February 17, 2008 by Jonathan · Leave a Comment 

This week marks a major series of posts. All week I’ll be posting about my vision for the of and the itself. The series couldn’t come at a better time, web are everywhere again, personal computing and communication has been revolutionized, and creating connections between people, machines, and the world has never been easier.

Stay with me all week to get resources, , advice, vision, and more as I take a look at the Pie In The Sky, the of .

The is literally today as social networks and pervasive computing continue to dominate the online landscape just as we as a country continue to march toward an election season rife with issues that need to be taken care of.

Here’s a quick preview of some of the topics you’ll see throughout the week:

In between major posts I’ll also be posting and resources in micro- format to provide additional context, information, and commentary.

If you haven’t already, please subscribe to my RSS feed to always have the latest . Alternatively, you can also subscribe to my via using the form in the far right column.


Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

Gannett Interviews

February 16, 2008 by Jonathan · Leave a Comment 

Earlier in the week I attended two sessions with recruiting representatives from the Gannett company. I feel like they went really well and I must say that it’s comforting to know that ‘my ’ actually does exist now, when I began studying social and new with a concentration it was a little worrisome for my family not knowing whether or not I could get a .

In speaking with the people from Gannett it’s pretty clear that they need people with skill sets similar to mine and the demand will only go up. Looking at the signup list for interviews from that day, there were fewer than 5 convergence people, the rest were traditional folk from or .

It’s always nice to know that what you’ve worked so hard to achieve, an understanding and working professional of a field, may actually pay off in the form of a full-time position somewhere.

Of course it’s not wait and see if they call time, and hopefully they will. From the I had with the recruiters it sounds like there are openings out there, and openings that I would be qualified for and interested in.

Wish me luck and if you have any advice for me as I continue down the journey of my search please let me know.

Make it a wonderful day and enjoy your weekend!

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