As I mentioned yesterday, I’m going to be writing reviews of the local and national media’s response to Hurricane Ike this past weekend.

What I’ll focus on:

• Update frequency
• Web site usability
• User generated content solicitation and usage
• Multi-media coverage
• Distribution of content outside the “walled garden”
• Innovation, or lack thereof in coverage

Where I’m coming from:

• I have family who lives in a Houston suburb
• I am familiar with the Houston television market having visited several of the TV studios and spoken with employees there in the past
• I live in the Washington DC area, so do not have access to live television or radio coverage from Houston unless streaming media is available
• I work in social media for a major media company
• My background is in journalism, information distribution, and online community building

If you have any questions please feel free to leave them in the comments section of any post. Notice someone doing something that I’ve missed? Let me know and I’ll be sure to update posts or continue the series as necessary.

Each of the media outlets I’ll profile and review this week are major operations with large audiences. I don’t want to be too critical of efforts or insinuate that there is any one “right” way of doing things online because there isn’t. What I’m measuring them against are what I consider to be the current “best practices” in online media distribution.

Also understand that each of these companies have very different technical and infrastructure components which I’ll address where possible.

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This post is part of the Hurrricane Ike Media Review series by Jonathan Coffman. I welcome your comments below.

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