Why Life Has Been Crazy: My Huge Job Announcement
May 23, 2008 by Jonathan · 3 Comments
Over the last few weeks I’ve been dropping hints on Twitter, but it’s about time I just came out with it. I’ve accepted a position at the Public Broadcasting Service. In case you’ve been wondering why the big move and road trip from Missouri to Washington DC was happening, that’s why.
I’m joining the ranks of those working full-time on social-media. Social media is such a huge part of the Internet now, and it’s not going anywhere and I’m here to make sure of that!
My title and job at PBS is Assistant Product Manager for PBS Engage. PBS Engage is the social media initiative funded by grants from the Ford Foundation and the Knight Foundation to get people to engage and connect with all of the great content that PBS distributes (like the awesome new series Carrier!).
The PBS Engage team is only a handful of people and the fate of social media is in our hands! 
Well ok, social media isn’t going anywhere regardless of whether or not we’re pushing for it, but I can dream right?
Feedback and response to Engage has been tremendous already with tons of comments on the Engage Blog, and lots of Twitter followers across PBS shows and communities.
At PBS I’ll be working with some really brilliant minds to come up with new ways of enabling participation, engagement, and conversation based around PBS content across the country. In addition to thinking of great ideas, we’re also building social tools to make things like social-networking even easier for PBS viewers regardless of the distribution channel used.
I’m really excited to be joining the PBS family here in the Washington DC area and am looking forward to seeing all of the progress we make in the next year.
With this new position I’ll be relying on YOU even more than before, so keep those @jdcoffman’s, dms, emails, and Facebook messages coming. Without YOU, there is no social-media.
Twitter, A Journalist’s Best Friend
April 25, 2008 by Jonathan · 2 Comments
Here’s a little nugget and inspiration I’d love to get some feedback from the masses on:
A Personal Update
April 19, 2008 by Jonathan · 1 Comment
Today’s post has two different themes, 1) a change in blog format and 2) my job search.
I wanted to start out by saying that I’ve changed the way things work on here a little. After getting several emails, I re-evaluated having my Twitter updates archive to my blog. I’ve decided that there isn’t very much value derived from having those posts reposted here.
This blog and my Tweets fill very different needs and have very different value. I have decided that while having a searchable archive of my Tweets here was nice for me, it really wasn’t providing very much value to you, my valued readers. I’ve disabled the cross-posting of Tweets on this blog until a better solution crops up.
In the meantime, be sure to Follow me on Twitter. About two weeks ago I hit 300 followers on Twitter and am now proud to be followed by nearly 350 people. Thank you so much for your support and I hope that you enjoy the insight and knowledge that I share with the community.
On another personal note, you may have noticed that my blogging has been inconsistent as of late. This is a short-term situation and I hope to resume normal daily posting very soon. As you know, I’ve been actively seeking full-time employment, and looking is nearly a full-time job. Normally I would be writing daily and scheduling posts a day or two ahead of schedule about ideas, thoughts, and conversations happening. However, I don’t want to jeopardize any of the opportunities coming down the pipe.
I’ve already had to make some tough decisions, and there will be no shortage of more difficult decisions for at least the next several weeks. As I make those decisions and finalize plans, I will post some information from the numerous conversations I’ve been having with wonderful people across the country on the future of information and knowledge distribution (formerly known as the news business).
If you haven’t already, I’d like to invite you to subscribe to my blog via email by using the form in the right-side column or by adding my RSS feed to your feed reader.
Jonathan’s Twitter Updates for 2008-04-10
April 10, 2008 by Jonathan · Leave a Comment
- Looking over some NAB materials and hounding on my development team to get Contributr back online in time for the conference season #
- Trying to figure out what the heck my Contributr developers have been doing for the last several weeks, not being micromanaged, nor working. #
- Wow that last Tweet was a Twoosh! (The sentence was 140 characters by complete accident) #
- @rosshill Nice find! reTweeting: Restaurant that uses Tumbler as their web site: http://blackbirdbuvette.com/ #
- @rosshill I like all of the Twitter interface changes I’ve found so far today, let’s hope it doesn’t get ‘cluttered’ #
- Why didn’t anyone tell me Flickr released video today? I must be out of the loop this week. #
- It’s not as exciting as you might think but here’s a tag-cloud generated from my Tweets http://tinyurl.com/6o63pw #
- @coreygreenberg You’re using AMP? I don’t run into people who have tried, much less use Adobe Media Player. #
- @CreativeSage Are you campaigning against RickRolling?
# - @efortiz Yeah, it’s a decent enough app, I talked to some of the original devs from AMP last year and it’s "heart" isn’t in the right place. #
- @CreativeSage oic, I haven’t watched the episode yet, it’s on the list though. #
- Retweeting: ijustine: Wanting to hit all the btchr’s complaining about flickr video: http://tinyurl.com/6xbelc #
- @acafourek what hardware do you have again? I don’t think my old PowerBook could handle all that #
- @acafourek that’s a nice setup, I’m looking at MBP’s pretty seriously right now, I get this thing maxed out all the time #
- @britter @chrisbrogan I’m going to have to have my parents Tivo it or something for next time I visit them. I keep hearing good things a … #
- @gerik do you love your Flip video? I got one a couple weeks ago, but NAB next week will be my first big test of it #
- I got my new business cards in today-they match my online branding, Convergence Journalism and New Media Specialist, including my twitter@ #
- Good morning Twitterville, it’s raining really hard this morning #
- @thewebcoach, have direct mail campaigns for social networking sites been effective for you? #
- @conniereece I’m still making up my mind on Everyone being w/ other tabs but I think it’s more Usable now, I see myself clicking on it more. #
- Contributr.net is back online, sans our beautiful new design, the design is done, the coding for it is not #
- Anyone out there who follows me or not from Vermont? @ or DM me please! #
- @awest FlipVideo has a lot of amazing potential to be used lots of ways, it one of my favorite gadgets right now. #
- @digitalmlewis The people behind Kickapps are very good people, I’ve met with them, and it’s a great product #
- I’m meeting with the startup incubator interested in Contributr here in a couple hours, wish me luck! #
- @misslacey123 ugh? #
- @singlegalDC Thanks! Been a while since we’ve talked, everything going well? #
- @leeodden Congrats on 1,000 after 1,400. That’s a much higher conversion rate than I have with my 316/3370 ratio. UR a good value! #
- Headed home from my meeting with the startup people, I’ve got some "next steps" to get started on, first thing, my patents and ownership … #
When A Podcast Isn’t Just A Podcast
April 10, 2008 by Jonathan · Leave a Comment
I had a great IM conversation last night with a podcast author regarding my post from a few days ago about the death of podcasting. He seemed to agree on many levels and was hoping for some advice because he’s feeling trapped in his current podcast network and not sure how to venture out on his own.
One thing that struck me in this conversation was that I didn’t mean to declare podcasts dead in the sense of being useless, they have a an excellent use as being a form of on-the-go media. What I don’t think is effective is having a podcast just for the purpose of having a podcast. A podcast on its own is lonely, and people want, and need context with their content.
In the semantic web context and conversation is even more important than it was 3 years ago when everyone decided that podcasts were the big thing. One newsroom that I work with has had a pod/vod cast in the works for 4 or 5 years and what I’m telling them now is that it’s probably not worth their time to try to play catchup and release them now, let’s just move on and work on something much more current like accepting public opinion and thoughts in an open forum on their web properties.
What spurred my post the other day was the abundance of “podcasting” sessions planned for NAB next week, if these news executives are just now learning about and thinking about implementing podcasts, then the public is going to suffer because the larger Internet world has moved on already.
If pod/vodcasting is an easy thing to implement within your existing organization and workflow by all means, start ‘casting! But if that process is going to be a long one and expend a lot of resources that could otherwise be directed toward more 2-way conversations with your community, then I think you should concentrate on doing that.
If you’ve made it all the way down here in the post you probably don’t need it, but here’s a summary: Podcasting is dead as a sole medium, it’s a one-way conversation and everything I’m seeing says that the public wants and needs 2-way communication with their news agencies to build trust and understanding. Pod/Vod casting makes a great complement to other tools but I don’t think it should be used on its own.
A Contributr Update
April 8, 2008 by Jonathan · Leave a Comment
The Contributr team has been taking a little break recently, and that’s not a good thing. We’re trying frantically to make up time but other commitments got in the way.
Colby Palmer has been working on a complete redesign of the web application and the AIR desktop application and is doing a great job. He’s a great designer and a great guy and we’re glad to have him on our side! The difficult part now is pulling together all of the little bits and pieces before NAB next week.
I’ll be there presenting Contributr to the industry and friends and I’m really hoping we have the new design implemented enough to use it for our demos. It is a HUGE improvement over our first user interface and I’m very proud of it.
Thursday I’ll meet with the Missouri Innovation Center again to look at some of the business possibilities behind Contributr and its market viability as an early-stage startup. I hope that I’m able to take Contributr with me into my next job and continue working and enhancing it for the news media, and the public.
It would be a disservice not to give Contributr a shot and continue development.
So wish us luck as we try to get version 1.1 of Contributr out the door and ready for more widespread testing.
Are Podcasts Dead?
April 7, 2008 by Jonathan · Leave a Comment
In case you didn’t know, I’ll be in Las Vegas Sunday-Wednesday for the NAB conference (National Association of Broadcasters). The Reynolds Journalism Institute at the Missouri School of Journalism is sponsoring my trip so that I can present Contributr to the masses. (Let’s hope Contributr is ready, more on that tomorrow!)
As I was looking through the available sessions trying to schedule myself into some I noticed a recurring theme, podcasting. Now I hate to rain on anybody’s parade but aren’t podcasts dead? Haven’t they been deemed not conversational enough?
I mean sure, we all are subscribed to a few in iTunes, but how often do you actually listen to one? Let alone actively look for more? I know I don’t. I’ve moved on, I’ve moved on to try to create and examine the semantic web. And podcasts just don’t fit into that strategy very well. They may not be static in location but they are certainly static in content. One you publish an episode to a podcast it just sits there… and people listen to it… but what else? What’s the extra step? … Well I just can’t seem to find it.
So you might imagine my disappointment when I am going through the NAB sessions schedule and see multiple sessions on podcasting each day, and only 2 or 3 sessions on ‘blogging’ total for the entire conference.
Is this where journalism is? Is this what the journalism folks think is hot? Haven’t they found Twitter, haven’t they found Facebook, haven’t they found that conversations are the latest and greatest things to hit the web?
Apparently not, and in my conversations with Jen Reeves it seems that the ‘industry’ is doomed to be 5-years behind as she puts it. Here I am creating wikis, blogging daily, coming up with user generated content solutions, enhancing new-media workflows, and creating conversations around my own life and here is the Journalism Industry just now trying to figure out podcasting.
There’s disconnect somewhere. That disconnect is what is holding back journalism and the news media in general, they’re not in touch with what consumers are using technology for.
As all of my recent blog posts do, I’ll link this one to my current job-search. There are quite a few journalism web content editor and producer jobs out there. Frankly, they’re almost a dime a dozen, news organizations realize they need to staff “the web” so staff “the web” they do. But where is the innovation? Where is the commitment?
Part of the struggle I have faced in my job search is that there’s plenty of work to be had out there, but very few newsrooms and very few news people “get it”. It takes more than just repurposing content from your printed newspaper or broadcast TV show onto the web anymore, that’s just not enough. People want to have conversations, they want to change, edit, manipulate, share, and copy your precious content. Are you willing to see what your public can do for you?
That’s the future of journalism. Don’t just talk to the public, let the public talk to you. If you “get it” email, call, IM, or @jdcoffman me. I’m listening, are you?
Convergence of the Future
March 19, 2008 by Jonathan · Leave a Comment
News makers keep talking about backpack journalists and having reporters be good at everything. Now we all know that’s just not possible, but it hasn’t stopped the visionaries from proclaiming convergence journalism the future of news.
Convergence of the media is already happening of course, and convergence is the future. No longer is a television station just a television station. Or a radio station, just a radio station. I’ve been interviewing with news organizations trying to find a full-time gig after graduation and I recently met with a newspaper editor from a small-market.
He said something to the effect that “I’m not just running a newspaper, I’m also a TV station, Radio station, podcaster, blogger, information resource, and that’s on top of the seven printed products my newsroom produces”. This is what convergence is, its one media taking on and challenging the other media forms.
Back in the early days of my Journalism School experience they taught about how the Internet wasn’t the end-all of media, much to the contrary each individual media had its own benefits. Well, yes that’s true in part, each form of media (broadcast, print, online, social, etc) does have distinct advantages and disadvantages, but that’s the great thing about the Internet, it allows each of those media to succeed and distribute their product in an open-market of consumers and viewers.
The Internet brings all of those competing old-media technologies and pardon the cliche, it creates synergies between them. No longer is a newspaper just a newspaper, but instead its a radio station, tv station, web site, and a community in and of itself.
This is the Real future of convergence journalism, a combined news product that reaches all people equally and in multiple formats. We’re already doing this in many cases but news makers haven’t taken it far enough yet.
Convergence journalism to me is all about taking advantage of the things that make a particular medium what it is. Television is immensely visual for instance, but a 30 minute newscast can’t begin to touch the detail a 1,500 word article in a major newspaper can. The power of the Internet changes all that.
The power of the Internet creates an open marketplace of ideas from which news consumers can ingest and even create their own news and information resources. One of the goals for my Contributr project is just that, make the communication between the public and a news organization easy for both parties so that both are more likely to interact and create even better news for the communities (and the world) that they serve.
If you’re interested in hearing more of my ideas on the future of journalism and the things that can be right now, subscribe to my RSS feed right here and always get the latest blog posts.
As always, comments are always open on this blog (although the first time you post I may have to approve it to make sure you’re not a spam robot) so join the conversation!
Journalists and Blogging
March 17, 2008 by Jonathan · Leave a Comment
“Blogging is only as good as you make it”
This statement couldn’t me more true, today when I find a truly engaging and interesting news story you know what format it’s in? a BLOG. A blog with personal insight and knowledge.
The reporters of the world all have knowledge of what they’re covering but they don’t share that knowledge with the readers in a print or broadcast form, with blogs they should be able to tell us the ‘truth’ of the matters related to the story, not just what their sources say is the truth. Share the knowledge!
This isn’t to say that filters and editing is bad, just that transparency is a very positive thing, especially since the web has democratized and freed information storage and retrieval.
“It isn’t the journalism of your cranky old city editor or your sainted j-school prof. Neither of those old farts would approve of blogging in any form, even though blogging is now part of the legitimate media mix.”
I quote this only because I have first hand knowledge of the way journalism is now being taught. And granted my experiences may not reflect that of the other students who aren’t as knowledgeable about the world surrounding the Internet, but nonetheless…
I know of several journalism professors who embrace blogs (and blog themselves), and many of the current classes at the Missouri School of Journalism require students to blog on a weekly basis, however what is often required is a reflection post on the work they did this week.
This could be taken as great practice for the young journalist, or a way to show how important it is to control what you say and how you say it. There are plenty of ‘cranky old city editors’ around in the real world, and in the Jschool world, and those are the people I think we really need to be careful about. They are the ones who wouldn’t trust a blog, wouldn’t trust a person’s opinions, and think grammar is the end-all be-all of “good news”.
That just isn’t the case anymore. Period.
Blogging is where journalists need to be writing and peddling their wares. The traditional newspaper is old news, and so is the traditional newspaper web site.
Content doesn’t have to free, but it does have to open and accessible.
links for 2008-03-16
March 16, 2008 by Jonathan · Leave a Comment
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I just joined this NING social network for journalists in the 21st Century.
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Beautiful, Beautiful fonts
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OtherProfiles
