Why Life Has Been Crazy: My Huge Job Announcement

May 23, 2008 by Jonathan · 3 Comments 

Over the last few weeks I’ve been dropping hints on , but it’s about time I just came out with it. I’ve accepted a position at the Public Broadcasting Service. In case you’ve been wondering why the big move and road trip from to was happening, that’s why.

I’m joining the ranks of those working full-time on social-. Social is such a huge part of the now, and it’s not going anywhere and I’m here to make sure of that!

My title and at is Assistant Product Manager for . PBS Engage is the social initiative funded by grants from the Ford Foundation and the Knight Foundation to get people to and connect with all of the great that distributes (like the awesome new series !).

The team is only a handful of people and the fate of social is in our hands! :-) Well ok, social isn’t going anywhere regardless of whether or not we’re pushing for it, but I can dream right?

Feedback and response to has been tremendous already with tons of comments on the , and lots of followers across shows and communities.

At I’ll be working with some really brilliant minds to come up with new ways of enabling , engagement, and conversation based around across the country. In addition to thinking of great ideas, we’re also building social tools to make things like social-networking even easier for viewers regardless of the distribution channel used.

I’m really excited to be joining the PBS family here in the area and am looking forward to seeing all of the progress we make in the next year. 

With this new position I’ll be relying on YOU even more than before, so keep those @jdcoffman’s, dms, emails, and Facebook messages coming. Without YOU, there is no social-.

 

Why It’s PayPal’s Fault, Not The Browser

April 27, 2008 by Jonathan · Leave a Comment 

About a week ago there was some floating around about how may block because it doesn’t have phishing protection built in. This has since been retracted by :

: No plans to block

A representative for on Friday said the ecommerce firm is developing features to block customers from logging into when using obsolete browsers on outdated or unsupported operating systems, but has no intention of blocking as a company white paper seemed to imply. 

“An example of such a browser/OS combination might be, for example, Explorer 4 running on Windows 98,” said spokesperson Michael Oldenburg. “In doing so, we better protect our customers from viewing a phishing site through their browser. We have absolutely no intention of blocking current versions of any browsers, including ’s , from our website.”

(Nugget by AppleInsider)

Might I suggest that it’s not the browser’s to block security threats on particular web sites? Maybe it’s my not-liking of blaming others for your own but I believe that and only is responsible for their own .com site. It’s their to keep their customers safe, not browser developers, or any other type of web application developer.

Sure, I have a little bit of a bias here. I used to be a large (in my ) merchant, who ditched all that in favor of better customer service elsewhere. I know I’m not alone in that boat. However, I feel the same way when blames or denies of the site if you’re using on .

(Wait a second, I may be on to something here, both and are owned by and both were virtually run into the ground under Meg Whitman).

To close out this ranting post, let me say that I fully web application developers and browser developers who want to protect their own customers from the dark side of the , but I don’t think the fault and should lie on their shoulders as opposed to a multi-national corporation who certainly has the tools and resources available to help themselves help the world but chooses not to.

Jonathan’s Twitter Updates for 2008-04-12

April 12, 2008 by Jonathan · Leave a Comment 

  • Yeah yeah, no one likes to talk food on , but I had some great sushi tonight #
  • Good Morning Twitterville, lots of prep work today before I head out of town early tomorrow morning. #
  • wow, I made it to RSS Reader Zero just now, granted I now have 30ish tabs in my browser to read #
  • @bbum have you been reading the TSA’s official ? There are some very smart people commenting, not so much on the TSA end though #
  • Uploading into a new YouTube account, my previous one refuses to cooperate, and is no help #
  • Darnit, I’ve got a "B" boarding pass for my Southwest flight tomorrow, never waited this long to checkin before #
  • Doing some writing that fell through the cracks, should be done shortly. #
  • Deleting videos off my Flip camera and finishing up packing for Las Vegas #
  • Want to track my flight to NAB tomorrow? http://tinyurl.com/6kquzs #

Jonathan’s Twitter Updates for 2008-04-10

April 10, 2008 by Jonathan · Leave a Comment 

  • Looking over some NAB materials and hounding on my development team to get Contributr back online in time for the conference season #
  • Trying to figure out what the heck my Contributr developers have been doing for the last several weeks, not being micromanaged, nor working. #
  • Wow that last Tweet was a Twoosh! (The sentence was 140 characters by complete accident) #
  • @rosshill Nice find! reTweeting: Restaurant that uses Tumbler as their web site: http://blackbirdbuvette.com/ #
  • @rosshill I like all of the interface changes I’ve found so far today, let’s hope it doesn’t get ‘cluttered’ #
  • Why didn’t anyone tell me released today? I must be out of the loop this week. #
  • It’s not as exciting as you might think but here’s a -cloud generated from my Tweets http://tinyurl.com/6o63pw #
  • @coreygreenberg You’re using AMP? I don’t run into people who have tried, much less use Player. #
  • @CreativeSage Are you campaigning against RickRolling? ;-) #
  • @efortiz Yeah, it’s a decent enough app, I talked to some of the original devs from AMP last year and it’s "heart" isn’t in the right place. #
  • @CreativeSage oic, I haven’t watched the episode yet, it’s on the list though. #
  • Retweeting: ijustine: Wanting to hit all the btchr’s complaining about : http://tinyurl.com/6xbelc #
  • @acafourek what hardware do you have again? I don’t think my old PowerBook could handle all that #
  • @acafourek that’s a nice setup, I’m looking at MBP’s pretty seriously right now, I get this thing maxed out all the time #
  • @britter @chrisbrogan I’m going to have to have my Tivo it or something for next time I visit them. I keep hearing good things a … #
  • @gerik do you your Flip ? I got one a couple weeks ago, but NAB next week will be my first big test of it #
  • I got my new cards in today-they match my online branding, Convergence and New Specialist, including my @ #
  • Good morning Twitterville, it’s raining really hard this morning #
  • @thewebcoach, have direct campaigns for sites been effective for you? #
  • @conniereece I’m still making up my on Everyone being w/ other tabs but I think it’s more Usable now, I see myself clicking on it more. #
  • Contributr.net is back online, sans our beautiful new , the is done, the coding for it is not #
  • Anyone out there who follows me or not from Vermont? @ or DM me please! #
  • @awest FlipVideo has a lot of amazing potential to be used lots of ways, it one of my favorite gadgets right now. #
  • @digitalmlewis The people behind Kickapps are very good people, I’ve met with them, and it’s a great product #
  • I’m meeting with the incubator interested in Contributr here in a couple hours, wish me luck! #
  • @misslacey123 ugh? #
  • @singlegalDC Thanks! Been a while since we’ve talked, everything going well? #
  • @leeodden Congrats on 1,000 after 1,400. That’s a much higher conversion rate than I have with my 316/3370 ratio. UR a good value! :-) #
  • Headed home from my meeting with the people, I’ve got some "next steps" to get started on, first thing, my patents and ownership … #

A Contributr Update

April 8, 2008 by Jonathan · Leave a Comment 

The Contributr team has been taking a little break recently, and that’s not a good thing. We’re trying frantically to make up time but other commitments got in the way.

Colby Palmer has been working on a complete redesign of the web application and the AIR application and is doing a great . He’s a great designer and a great guy and we’re glad to have him on our side! The difficult part now is pulling together all of the little bits and pieces before NAB next week.

I’ll be there presenting Contributr to the industry and friends and I’m really hoping we have the new implemented enough to use it for our demos. It is a HUGE improvement over our first user interface and I’m very proud of it.

Thursday I’ll meet with the Innovation Center again to look at some of the possibilities behind Contributr and its market viability as an early-stage . I hope that I’m able to take Contributr with me into my next and continue working and enhancing it for the , and the public.

It would be a disservice not to give Contributr a shot and continue development.

So wish us luck as we try to get version 1.1 of Contributr out the door and ready for more widespread .

Journalists and Blogging

March 17, 2008 by Jonathan · Leave a Comment 

Journalists who learn to blog help their online sites grow beyond repuporsed print news | Howard Owens: “”

is only as good as you make it”
This statement couldn’t me more true, today when I find a truly engaging and interesting story you know what format it’s in? a . A with personal insight and .

The reporters of the world all have of what they’re covering but they don’t share that with the readers in a or broadcast form, with blogs they should be able to tell us the ‘truth’ of the matters related to the story, not just what their sources say is the truth. Share the !

This isn’t to say that filters and editing is bad, just that transparency is a very positive thing, especially since the web has democratized and freed information storage and retrieval.

“It isn’t the of your cranky old city editor or your sainted j-school prof. Neither of those old farts would approve of in any form, even though is now part of the legitimate mix.”

I quote this only because I have first hand of the way is now being taught. And granted my experiences may not reflect that of the other students who aren’t as knowledgeable about the world surrounding the , but nonetheless…

I know of several professors who embrace blogs (and themselves), and many of the current classes at the School of require students to on a weekly basis, however what is often required is a reflection post on the work they did this week.

This could be taken as great practice for the young journalist, or a way to show how important it is to control what you say and how you say it. There are plenty of ‘cranky old city editors’ around in the real world, and in the Jschool world, and those are the people I think we really need to be careful about. They are the ones who wouldn’t trust a , wouldn’t trust a person’s opinions, and think grammar is the end-all be-all of “good ”.

That just isn’t the case anymore. Period.

is where journalists need to be writing and peddling their wares. The traditional is old , and so is the traditional web site.

doesn’t have to free, but it does have to open and accessible.

4 News Companies Ally to Sell Ads on the Internet - New York Times

February 29, 2008 by Jonathan · Leave a Comment 

4 News Companies Ally to Sell Ads on the Internet - New York Times

Gannett, Tribune, Hearst, and the New York Times company are joining forces to try to sell more . And it couldn’t have come at a better time. This was release about two weeks ago but I didn’t get a chance to read into it further until now.

Basically, they’ve joined forces through a company called QuadrantONE which is providing a AdSense-ish experience where an advertiser can them, and place ads in properties of each of those companies.

The of the agency is on local ads only, presumably to not step on the toes of the sales people at those who acquire and foster the large national contracts.

Pie In The Sky - Where Mosso Has it Right and Wrong

February 20, 2008 by Jonathan · Leave a Comment 

Where ’s The Hosting Cloud Wins and Looses

’s The Hosting Cloud promises to offer all of the stability, uptime, and processing power of competing grid/cluster products without the management headache.

This is in distinct contrast to ’s services, they provide the machines and that’s about it. It’s up to the user to provide the OS, applications, , and management of the .

has it right, and if cloud and utility computing is going to catch on, it needs to appeal to the masses. Appealing to the masses at this point on the largely means usability. If it’s not highly usable to the target demographic you might as well wait to .

From what I’ve seen of the Hosting Cloud control panel, they’ve taken great care to make sure it’s easily used and implemented by anyone who’s used shared previously.

Some of the key of utility computing remain however and it’s a testament not just to how far we are from truly ubiquitous . Web platforms weren’t designed from the ground-up to be highly scaleable. Which is unfortunate, but changing.

One of the biggest I see in the near-term is Ruby and Rails, while it will scale gracefully (look at Twitter for instance), it took a lot of work and dedicated resources to make it do so.

has decided to continue using LightSpeed as the service to handle RoR on their cloud, which being a commercial product is largely proprietary and not the end all of solutions.

The only other area that I would have liked to have seen additional improvement is the higher cost of entry into ’s system. At $99 it stands toward top of list in terms of shared hosting, granted this is much better than any shared host you’ll find anywhere, but the fact still stands that at $99 you’ve got a whole new set of competitors than at MediaTemple’s $20 entry point.

For $99 in the hosting industry you can get a pretty powerful VPS, a very low-end dedicated server, or multiple shared hosting accounts. Of course the argument Mosso has is that for that $99 you’re in theory getting multiple (potentially dozens+) VPS style systems for your dollar.

Scaling up from that $99 is where is at an even greater advantage, their ‘overage’ charges are on the lower end of the line than other grid/cluster hosting platforms.

So while ’s Hosting Cloud is a big step in the right direction, there are numerous additional that need to be solved before my dream of utility/ really comes true.


Pie In The Sky is a weeklong series by Jonathan Coffman - Convergence Journalism Specialist and New-Media Evangelist examining the state of the and the potential for . Visit Jonathan’s all week for expert commentary, insight, and vision.

How I Want To Use Twitter

February 8, 2008 by Jonathan · Leave a Comment 

I’ve been on for a while now, and my usage just keeps climbing, I really feel like a part of the and want to share not only my with , but others as well. works for me in several ways, it provides a way for me to share my thoughts and ideas, a way to communicate and share with others, and a way to keep abreast on information no matter the topic.

I make generous use of the ‘Track’ command on for my cell . Although I sometimes get carried away and Track too many, or too hot a topic. During the Macworld 2008 Keynote a few short weeks ago, I tracked ‘MacWorld’ and ‘Steve jobs’ so yes, I’m partially responsible for the crash of during the keynote.

The information that I gained from hearing what others has to say about the product launches and the Reality Distortion Field was very interesting and useful. Getting that kind of insight into public opinion and thinking should prove extremely useful for the modern marketer.

Granted, I got over 1,100 text messages that morning alone, basically 1 every second, as fast as my iPhone could process them and them on screen.

It’s times like that when really shines, it truly is an aggregator of infinite . I now have almost 200 followers on and I’m very proud for getting to that point, but the thing is this, I’m not doing enough to the minds of those who follow me. That’s the problem I’m currently working through, how do I motivate them to interact and ask and answer questions.

Some people like and have been on much longer than I have, but they have that special mix of followers (listeners) and true audience (interacters).

I’ll cut this particular post off at this point, but I think that I continue to use , that’s my goal, to interact more without loosing more time to using the web/ interfaces, I need more interaction and networking within that I can integrate into my existing workflows.

Jonathan’s Twitter Updates for 2008-01-03

January 3, 2008 by Jonathan · Leave a Comment 

  • I ate at an authentic Vietnamese restaurant tonight… DELICIOUS! #
  • Been awake for a while, watching morning shows, makes me angry though #
  • Hiring some researchers, gotta students who need money! #
  • Checking out some online editor/producer jobs on the web #
  • @newmediajim no Iowa for ya? #
  • @newmediajim have fun, I bet you’re glad to be home from TX too #
  • I’m starting my big hunt, would you guys read a about a grad looking for a ? #
  • Surfing the web for a while. #

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