99% Of Incoming Students Connect on Facebook Prior to Class
October 13, 2008 by Jonathan · 2 Comments
Yesterday I ran across a fascinating article saying that 99% of Amherst College freshman had already connected on Facebook via an “Amherst College Class of 2012” Group. Out of the 438 registered freshman, 432 had joined that specific FB Group the week before classes even started.
Lately I’ve been hearing more and more about how Facebook’s traffic and users are trending older, and that is likely very true (as it becomes more mainstream) but the power and trend here is really that sheer number of college students who use Facebook as their primary method of communication with friends. Sure cell phone bills are at all time highs, but where the social web really meets Millennials - and younger - is on Facebook.
What I cannot figure out is why colleges and universities haven’t done more to embrace the social phenomenon by way of official groups, Fan pages of campus landmarks, buildings, or people. Certainly the Athletic departments at every major college and university has already setup Groups and Fan Pages on Facebook already (haven’t they?), why haven’t the admissions reps, professors, and support staff embraced it as a great opportunity to connect and share with people who are highly engaged and ready to learn?
links for 2008-04-26
April 26, 2008 by Jonathan · 1 Comment
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Is Twitter worth $150 million?
Jonathan’s Twitter Updates for 2008-04-01
April 1, 2008 by Jonathan · Leave a Comment
- Made it back to Columbia, now comes the hard part, unpacking! #
- @chrisbrogan you seem like an ideal candidate for GrandCentral actually #
- @xphilter welcome to the club! #
- @lavosby I encourage SL to further adopt Twitter posts as a great way to enhance the ‘community’ surrounding your services. #
- @kambei, the real magic is when you hand a youngster an iPhone and they ‘know’ how to use it - it’s that user friendly! - #
- Wow, Blockbuster has now spammed two of my email accounts with "it’s been a while since you’ve rented, come back and try Total Access again" #
- @csamuel what’s your first app going to be? I’m still waiting for my invite #
- @mightykenny I currently have Netflix and love it! #
- @mightykenny I hadn’t realized they did that with the high def content, I’ll have to investigate (although I’m not HD yet) #
- I just successfully upgraded my blog to WordPress 2.5 - It was mostly painless, took about 15 minutes total #
- Good late morning twitterville, whole slew of errands scheduled today #
- Reading up on the April 1 jokes by Google today #
- @jackieKazil I’m reading coverage of this year’s Jokes on TC: Build Your Very Own Google Airplane <http://tinyurl.com/2pkb4y> #
- ha! Google Calendar "I’m feeling lucky" button got me a date with Paris Hilton tonight… #
- @Scobleizer as does Kansas City International Airport, Free WiFi rocks! #
- @acafourek you mean there is sun in Missouri? or just ‘natural light’
# - Took care of my academic duties by getting a cap and gown for graduation today, only a few weeks late #
- I’m in a class that just had an ambush award of $10k for the professor by University top officials #
- It’s a great day when people who love their jobs and provide such a great public service are thanked in a public way
# - @chrisbrogan, I have to disagree, I vote to get rid of landlines altogether. I haven’t had one for 3.5 years now and won’t look back #
- Just back from going to the grocery store with a friend, I’ve some blogging I need to do tonight! #
- @cimota @chockenberry sure there is, hit the "shift" key twice and it illuminates blue, caps lock #
Personal Branding Knowledge Is Still Just Beginning…
March 16, 2008 by Jonathan · 1 Comment
UMass Students Are Sucked Into the World of Personal Branding « Personal Branding Blog - Dan Schawbel: “Blog About Dan Schawbel Publications Press
I often read Dan Schawbel’s Personal Branding Blog for insight and tips on how to improve my own personal branding. You did realize that I have a personal brand didn’t you?
I do in fact have a brand that is pretty apparent right here on JonathanCoffman.com. It’s one that encompasses my abilities to take new and in-the-pipe technologies and make them work in the real world, right now.
In the blog post that I’m linking to, Dan tells the story of a recent visit to the University of Massachusetts and how the student he talked to almost all were on Facebook, but very few had even heard of LinkedIn.
This really exemplifies the need for personal branding and social-media strategy to be a part of the final curriculum at our nation’s universities. These students know and understand how viral messages get spread, how to network online, and how to control how they look, but they don’t understand quite yet how to apply those skills to multiple outlets across the web.
For the last 2 years I’ve offered extremely cheap web hosting to my peers at the Missouri School of Journalism. What I offer them is 10 gigs of storage space, email, etc all for $20 per year. $28 if they want me to buy and manage their domain name as well.
It provides plenty of space and help for building a personal portfolio (which every grad needs) and it’s not going anywhere, I have too many personal and professional sites to just walk away from the web.
But here’s the real story: I’ve gotten several signups lately and I setup times to meet with each student who wants the deal to talk to them one-on-oine about how they want to use it and how I can help.
One actually emailed me last week saying she was going to have to wait to get a portfolio because ‘I’m saving up for Spring Break and I didn’t realize I could move my files around so easily.”
Well I’m sorry folks, but if you can spend $20 for a full year of online personal web presence, (2 or 3 drinks in Cancun for Spring Break of your senior year in college), you probably don’t need to be trying to get any job that would require an online portfolio or web presence.
Let’s just hope this particular person is smart enough to not post all of those crazy Cancun pictures to Facebook after the vacation.
This is just yet another example of why we need proactive education on social-networking and identity management. Firms like Google, Facebook, etc all have enormous amounts of data about US, and if you’re managing that information yourself, you’ve left yourself open to all kinds of abuse and inaccuracies.
Jonathan’s Twitter Updates for 2008-03-12
March 12, 2008 by Jonathan · Leave a Comment
- Quick, see my featured article on Adobe.com: http://tinyurl.com/32xy4d #
- I’m also mentioned in the rotating feature on the University of Missouri homepage: http://tinyurl.com/2ng8lh #
- Morning Twitterville! It’s a beautiful day today #
- wow this election site that I’m working on has a 400kb homepage… designers aren’t optimizing images I take it! #
- Do you have a blog? Want a guest speaker? I’d be happy to contribute some ideas. DM me #
- Writing emails, it’s such a double edged sword because when I write someone, they write back, and the loop continues!
# - @webby2001 @chrisbrogan Twitter’s multi-format abilities make it far superior to txting, you can twitter anywhere/anytime/any platform #
- @respinos I know it, it’s unfortunate that I won’t be able to develop for iPhone using the SDK very easily #
- Just stopped by the grocery store, I think I have ingredients for about 2-weeks worth of meals now. yay! #
- I’m meeting with a startup incubator in a couple hours, hopefully I can get Contributr accepted and we can get rolling #
- I think I’ll go for a run this evening its so nice outside. #
links for 2008-03-12
March 12, 2008 by Jonathan · Leave a Comment
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This is a pretty cool idea, they send you an email each week with a shopping list of Kraft products and 5 meals that you can make with those common ingredients.
Resume
January 19, 2008 by Jonathan · Leave a Comment
Click here to download a PDF version of my Resume.
Profile
Using my journalistic and inquisitive eye I’m able to generate new and exciting ideas for content delivery using new or existing frameworks. My ability to take new ideas and concepts and translate them in team and managerial style as well as communicate the technical feasibility and usage allows me to effectively lead and organize new communication initiatives.
Managerial
Product Manager, PBS Engage - Public Broadcasting Service - May 2008-Present
PBS Engage is the social-media initiative of the Public Broadcasting Service. As product manager, I create new ideas and ways for PBS corporate, and all 350 member stations across the country to use and participate in social media. Launching products, services, and tools that PBS could use allowed me to creatively enhance and build upon my ideas and research in social-media.
Web Editor/Reporter - KOMU-TV 8 - Aug 2005-Present
I produced unique online content on a daily basis, coordinated and produced multi-platform news presentations, as well as managed, and presented breaking news. In addition to the content generation and editorial roles, I worked to integrate the technical operations of the station to enhance their online presence.
Convergence Reporter/Editor - Columbia Missourian - Aug 2005- Dec 2007
I generated weekly feature story ideas and sources, coordinated and produced multi-platform news coverage and researched and analyzed data for extended news projects.
KBIA-FM, Columbia, MO - Aug 2005-Dec 2006
As a convergence reporter and editor I worked with reporters and producers to gather story ideas and sources, lead and coordinate story meetings. I also prepared and published packages and newscasts as podcasts.
Managerial Experience
Owner/Operator, Online Nursery - May 2006- Aug 2007
I founded this plant and seed company and grew it into an online mail-order company selling to retail and wholesale customers. I managed several employees, built the online ordering system, negotiated pricing with suppliers, and shipped over 3,000 live plants across the country.
ADA Assistant, Aug 2007-Present
As an assistant to the Americans with Disabilities Act Coordinator I worked with students and employees of the University of Missouri to ensure compliance with ADA rules and regulations. in addition, I researched and negotiated solutions for disabled persons affiliated with the University.
Education
Missouri School of Journalism, BJ May 2008, Convergence Journalism with an emphasis in Broadcast and Online Media. Minor in Sociology.
About Jonathan
January 18, 2008 by Jonathan · Leave a Comment
Social media means little if you don’t have that critical part, people. Real people want to make and grow connections. With the power of the Internet, I can help you harness those social connections and opportunities using the latest in technology and best practices.
We have just begun to realize the possibilities of human interaction on the web and I spend time every day to learn a little more and to expand my own idea set. I work from the beginning to the end to ensure a successful social media experience.
New applications often have a lot of potential for the field of journalism and information distribution and I strive to provide insight and advice on the best and most efficient means of harnessing the power of these new-media tools.
Not every new site or electronic device has as much potential but I can screen through the duds finding only the best for your organization.
My interest in journalism was originally fostered in high school and eventually led me to the University of Missouri and their world-renowned school of journalism. As a graduate from their Convergence Journalism program I was educated in the not only the principals and foundations of journalism, but also the exciting possibilities for the future.
If you’d like more information or have any questions Contact Me.
Jonathan’s Twitter Updates for 2007-12-20
December 20, 2007 by Jonathan · Leave a Comment
- Meeting with my AIR dev. team in my Adobe Connect room, working out some plans. #
- Wondering why we enter into contracts with closed systems operators when we preach openness? #
- All 5 maids just left the house, now we wait for everything to dry before moving again! #
- @pkedrosky I’m not sure why you would subscribe to a nav system, the Garmins are too powerful and no sub needed. #
- Hey wow, i hit 2000+ tweets yesterday! This ought to be post 2004, amazing in only a few short months how much info I’ve shared. #
- cooking, doing lots of cooking today #
- @chrisbrogan wow I’ll have to read some more about it #
- why would the U. of MO hire an ousted CEO to be president of the university? (Gary Forsee) #
- Cooking for Christmas: DONE!
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Jonathan’s Twitter Updates for 2007-12-13
December 13, 2007 by Jonathan · Leave a Comment
- Having a baked potato out for dinner. #
- Working on a Contributr presentation for tomorrow. #
- At the Journalism school, preparing to give my presentation on Contributr, wish me luck! #
- Rocked my presentation of Contributr… Show the problem they have with their website -> Show my solution to all their problems= FTW! #
- Adobe Bio is awesome, I’ll def. be using it once my AdobeConnect license expires #
- My AIR development team is working on porting out app to Beta3 of Flex and AIR today, wish us luck! #
- @norawheels go get ‘em! Congrats on Law School, that’s so exciting! #
- Trying out Tweetr, I still don’t have a favorite Twitter desktop app yet, any suggestions? #
- @annier Mac #
- Good luck @danieljohnsonjr #
- @annier I’ve got Twitterific installed, I guess I need to get the settings configured better, I know it’s extremely popular. #
- Quick Question: what is a ’salient characteristic’? #
- @ijustine LOLZ to you too #
- @chrisbrogan that sounds like a lot of fun, I’ll call in next time! #
- @dmotion as a young person I have little to no motivation to read an actual newspaper, even though I work in the news business. #
- @jowyang do you use GrandCentral yet? #
- sigh… finally got tested and approved to do university funded research, I shoulda done that a lot earlier #












