Hurricane Ike Media Review: Judging Criteria
September 15, 2008 by Jonathan · Leave a Comment
As I mentioned yesterday, I’m going to be writing reviews of the local and national media’s response to Hurricane Ike this past weekend.
What I’ll focus on:
- Update frequency
- Web site usability
- User generated content solicitation and usage
- Multi-media coverage
- Distribution of content outside the “walled garden”
- Innovation, or lack thereof in coverage
Where I’m coming from:
- I have family who lives in a Houston suburb
- I am familiar with the Houston television market having visited several of the TV studios and spoken with employees there in the past
- I live in the Washington DC area, so do not have access to live television or radio coverage from Houston unless streaming media is available
- I work in social media for a major media company
- My background is in journalism, information distribution, and online community building
If you have any questions please feel free to leave them in the comments section of any post. Notice someone doing something that I’ve missed? Let me know and I’ll be sure to update posts or continue the series as necessary.
Each of the media outlets I’ll profile and review this week are major operations with large audiences. I don’t want to be too critical of efforts or insinuate that there is any one “right” way of doing things online because there isn’t. What I’m measuring them against are what I consider to be the current “best practices” in online media distribution.
Also understand that each of these companies have very different technical and infrastructure components which I’ll address where possible.
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This post is part of the Hurrricane Ike Media Review series by Jonathan Coffman. I welcome your comments below.
The Week Ahead: Reviews of the Media Response to Hurricane Ike
September 14, 2008 by Jonathan · 2 Comments
All next week I’ll be walking you through the online and on-air media response of both the national and Houston based media. As opposed to most national disasters I actually have a personal connection to this one with my family living in Missouri City, Texas, a Houston suburb. I currently live and work in the Washington DC area.
My perspective and reviews of advanced media efforts in the wake of Hurricane Ike will come from that of someone who does have a personal interest in the coverage but who also works for a major media company trying to make information distribution a more personal experience for the consumer.
There have been some winners, and some losers in the first 24 hours of “wall-to-wall” hurricane coverage and I’ll walk you through both sides. If you don’t already subscribe to my RSS feed, be sure to do so now.
We’ll see how things go this week, but right now my plan is for one to two posts daily. Each focusing on a different media outlet and the things they’re doing right as well as what they should consider improving.
If you have any questions or comments, my comments form is always open and email is a great way to get a hold of me.
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This post is part of the Hurrricane Ike Media Review series by Jonathan Coffman. I welcome your comments below.
links for 2008-06-06
June 6, 2008 by Jonathan · Leave a Comment
Why Life Has Been Crazy: My Huge Job Announcement
May 23, 2008 by Jonathan · 3 Comments
Over the last few weeks I’ve been dropping hints on Twitter, but it’s about time I just came out with it. I’ve accepted a position at the Public Broadcasting Service. In case you’ve been wondering why the big move and road trip from Missouri to Washington DC was happening, that’s why.
I’m joining the ranks of those working full-time on social-media. Social media is such a huge part of the Internet now, and it’s not going anywhere and I’m here to make sure of that!
My title and job at PBS is Assistant Product Manager for PBS Engage. PBS Engage is the social media initiative funded by grants from the Ford Foundation and the Knight Foundation to get people to engage and connect with all of the great content that PBS distributes (like the awesome new series Carrier!).
The PBS Engage team is only a handful of people and the fate of social media is in our hands!
Well ok, social media isn’t going anywhere regardless of whether or not we’re pushing for it, but I can dream right?
Feedback and response to Engage has been tremendous already with tons of comments on the Engage Blog, and lots of Twitter followers across PBS shows and communities.
At PBS I’ll be working with some really brilliant minds to come up with new ways of enabling participation, engagement, and conversation based around PBS content across the country. In addition to thinking of great ideas, we’re also building social tools to make things like social-networking even easier for PBS viewers regardless of the distribution channel used.
I’m really excited to be joining the PBS family here in the Washington DC area and am looking forward to seeing all of the progress we make in the next year.
With this new position I’ll be relying on YOU even more than before, so keep those @jdcoffman’s, dms, emails, and Facebook messages coming. Without YOU, there is no social-media.












