UA

Community Management

by Jonathan Coffman January 4, 2009

Key Social Philosophies: Doing social media takes a lot of work, understand what you’re getting into. Putting a personal voice on official communications is always important. The technology is always changing, know what you’re getting into before diving in. Take risks, those companies and individuals who aren’t afraid to innovate are the ones who will [...]

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My Email Process

by Jonathan Coffman December 1, 2008

I find it fascinating to learn about how others use technology in their lives so today, I present: how retrieve and process email. First off, I’m not a GTD person, that sounds all fine and dandy but really doesn’t work so well for me. I DO try to stay organized but let’s be honest, I [...]

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How I Use Twitter

by Jonathan Coffman November 21, 2008

I spend a lot of time each day with Twitter, both as a user and as a trainer of the tool to others. What’s amazing is that it’s a tool that’s not easy to explain, and yet when people get it, they GET it. Before we move forward, take a look at some of my [...]

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Advances In Widget Distribution

by Jonathan Coffman October 21, 2008

I’ve been working pretty hard recently on developing a local/national widget strategy and in doing so I’ve seen a lot of really cool widgets out and about the world. We all know by now that distributing your content widely is key to reaching eyeballs and advancing your message. What is so cool now is that [...]

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Notice Anything Different? My Site Has A New Color Scheme!

by Jonathan Coffman October 16, 2008

For the last couple of weeks I’ve been working with a talented young person to revise and revamp the look and feel of my blog. The new design went live sometime last week but in case you only get my posts via Email or RSS – visit the site and take a look. I’ve brightened [...]

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Why Doesn't Facebook Embrace Social Media?

by Jonathan Coffman October 14, 2008

Facebook is the 900 pound gorilla in the room when it comes to consumer’s ideas about “social media” and “social networking”, So why doesn’t Facebook embrace that fact and have a conversation with their own community? Sure, they’re want to be a public company, they’ve got thousands of employees, millions of dollars worth of bills, [...]

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Hurricane Ike Media Review: Judging Criteria

by Jonathan Coffman September 15, 2008

As I mentioned yesterday, I’m going to be writing reviews of the local and national media’s response to Hurricane Ike this past weekend. What I’ll focus on: Update frequency Web site usability User generated content solicitation and usage Multi-media coverage Distribution of content outside the “walled garden” Innovation, or lack thereof in coverage Where I’m [...]

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The Week Ahead: Reviews of the Media Response to Hurricane Ike

by Jonathan Coffman September 14, 2008

All next week I’ll be walking you through the online and on-air media response of both the national and Houston based media. As opposed to most national disasters I actually have a personal connection to this one with my family living in Missouri City, Texas, a Houston suburb. I currently live and work in the [...]

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Houston Chronicle Excels in Hurricane Ike Coverage

by Jonathan Coffman September 13, 2008

As someone who not only is interested in news and journalism, but who also works in social media for a living I constantly see television stations and newspapers who either don’t take advantage of advances in technology or completely ignore the true value in the power of people. This morning as I think about my [...]

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